Part dealer role positioning



At present, the status quo of the auto parts industry is a decrease in the number of imported cars, a gradual decrease in the sales share of imported parts, an increasingly fierce competition in the industry, and a reduction in profits; the number of domestic cars is increasing, and the supply of original parts is exclusively provided by the main engine plant. There is no guarantee of sources outside the country; the state has increased the crackdown on illegal operations, and the survival of non-regulated dealers is threatened, but bad competition represented by counterfeit parts will still exist for a long time.


The recognition of brand parts started. However, due to the narrow product line and limited product projects, the application rate in the terminal market is still at a relatively low level; the pressure on employees, talent retention, shortage of funds, dead inventory, and operating costs are gradually plaguing parts dealers.

Therefore, the development of domestic parts companies must have a clear orientation. Different ways of doing business and doing business, the final result is not the same. If you want to make a long-term business, make a brand, the company needs to go through long-term operation, make its own company a service brand recognized by its customers, and it must operate in good faith and pay attention to market demand; its business must be pragmatic, steady, and in conjunction with supply channels; Pay attention to the terminal market, attach importance to quality and service, and pursue the long-term development of the company.


Auto Parts Market Sales Report

Maintenance company's focus on parts supply


Statistics show that 85% of car maintenance companies are concerned about the rapidity of parts distribution; 90% of companies are concerned about the quality of parts products; 45% of companies are concerned about the supply of parts; 70% of companies are concerned about after-sales service.


The demand for parts and components in the operation and development of an automobile repair factory mainly includes six aspects: the quality of the parts must be guaranteed, the varieties must be complete, the supply must be timely, the product supply must be accurate, the parts prices must be reasonable, and after-sales must be guaranteed.



Price is often not the only criterion for measuring the quality of a product. Because the value of the product includes three aspects: the value of the service to serve a good product, the value will be relatively high; the credibility of the value of a good company, its relatively high level of service; long-term development value of long-term interests and the immediate interests of choice, will affect the enterprise Long-term development.


Therefore, the scale, standardization, cooperation, and win-win situation are the successes of the company's development.



Coating Resin

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